Cultural specificity honors connection

Jenni's notes

The Alzheimer's Association rebranding effort created an incredible opportunity to expand audience-specific outreach. Series included Spanish-language fotonovelas and Black/African-American health disparity-specific brochures, each vetted through audience workgroups.

I also created launch materials for Multicultural Chicago, a nonprofit that celebrates and mobilizes the power of the city's unique voices.


Samples are from the Alzheimer's Association and Chicago Multilingual.

With a grateful nod to all collaborators, we are happy to detail our specific role.

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